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#Utm builder generator
#Utm builder code

Three are mandatory, while the other two are optional fields you may use to add further context to the tracking link.

#Utm builder generator

It can sometimes get confusing, but they mean the same thing.īefore using the UTM generator above, you must first understand all the parameters involved and how each one functions.įive different UTM parameters make up a UTM link. You may have noticed that the terms UTM Parameter, UTM Code, and UTM Tag are used interchangeably. A simple typo or capitalization error in any of the UTM parameters will ruin the accuracy of the data tracked in google analytics.Ī good UTM builder makes it easy to create, organize, and maintain consistent taxonomy of your tracking URLs to capture the data you need to accurately attribute your marketing campaign results. When using UTMs, mistakes are very costly. It’s almost impossible to manually generate hundreds of these long strings of text without making mistakes. In practice, a UTM tracking link looks like this. If you are unfamiliar with UTM tagging, UTM (Urchin Tracking Module) codes help you track the sources and channels through which people are coming to your website in Google Analytics and other analytics tools like Mixpanel, Kissmetrics, and Amplitude.

#Utm builder code

Alternative UTM code generator (Pros and Cons)Ī UTM link builder or URL builder is a tool that saves you the hassle of manually adding unique UTM parameters to the end of all links that send traffic to your website or blog.

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This guide walks you through everything you need to know to start creating effective UTM tracking codes. Using UTMs to get reliable reporting in Google Analytics or similar tools requires you to have a solid plan before getting started with a UTM builder.